5 Strategies for YOUR Success

Are you making the most of your Chamber membership? Benefits are designed to meet the needs of all types of businesses. We have programs to help you build your local profile, develop valuable connections, learn about top trends, and advocate for a healthy business climate. Let us help.

Here are five strategic ways to tap into the value of your membership—without adding more to your already full plate.

1. Turn Visibility Into Credibility

When you’re trying to make your business stand out in a crowd, trust is invaluable. When your company is featured in the Chamber’s online business directory, social media, and Community Guide, you’re benefiting from third-party credibility. The Chamber brand carries weight in our greater community - and that trust extends to you.

Keep your directory listing current and up to date. Enhance your visibility by sharing Exclusive Offers or Job Posts - opportunities that are complimentary to members. Tag @northbrookchamber in your social media to help the staff see and engage with your content. Sponsorships elevate your brand by showing your commitment to the organization and to the larger community.

Consistency builds recognition. Recognition builds trust. Trust drives business.

2. Take Advantage of Education to Stay Relevant

You don’t need another generic webinar. You need insight that applies to Northbrook businesses and customers.

Chamber programs are designed with our local market in mind — leveraging the knowledge of our members, staff, and outside experts to cover topics like networking strategies, emerging technology, and marketing tools. From the Economic Outlook Breakfast to our VOICE! Women in Business programs to our Pitch Perfect Workshops, these sessions are practical, interactive, and rooted in what’s happening right now.

Commit to attending Chamber programs this year that sharpen your competitive edge where it matters most.

3. Leverage the Northbrook Chamber as your Connector

Events like the First Friday Networking Breakfast are designed to introduce you to a wide variety of your fellow members. But the real power of our Chamber goes beyond the event itself, as you build relationships and develop trust. Follow up with people you meet - make a personal connection to learn more about their business. Members are welcome to meet up at the Chamber office for a cup of coffee and conversation during business hours!

Looking for a particular type of business connection? The Chamber team are knowledgeable about our members’ interests and expertise.

4. Have a Seat at the Table Before Decisions Are Made

Advocacy matters. Regulations, policies, and initiatives don’t appear overnight. They’re discussed long before they’re finalized. The Chamber tracks those conversations and advocates for the business community locally, county, statewide and federally.

Your Chamber membership also gives you access to business-oriented programs with government leaders, with the chance to ask your questions and share your ideas. A great example: check out the State of the County presentation with Cook County Commissioner Scott Britton scheduled for March 18.

5. Build Community, Not Just Contacts

Business ownership can feel isolating as you deal with the pressure of payroll, supply chain management, or big growth decisions. The Chamber creates space for peer-to-peer learning and honest conversations.

Events like BizHUB provide a small-group environment for sharing challenges, frustrations and solutions. In addition, the Chamber helps connect you with business mentors including SCORE volunteers.

Sometimes the most valuable takeaway from an event isn’t a lead—it’s realizing you’re not the only one navigating a tough season.

This Is Your Year

The Northbrook Chamber is a growth partner for your business. If you’re not sure where to start, reach out to the team - we’re here to help you build a plan that fits your goals and your schedule.